Meet Jay Baer
Jay Baer is a Hall of Fame speaker and emcee. New York Times best-selling author of six books. An Internet pioneer. A 7th-generation entrepreneur. And the founder of five, multi-million dollar companies.
Jay’s book is Talk Triggers: The Complete Guide to Creating Customers With Word of Mouth. Published by Penguin Portfolio, Talk Triggers is the complete blueprint for growing a business by giving customers a memorable story to tell.
He was interviewed by Phil about his book and his key ideas for how Inner Circle members can create more conversations and impactful patient stories.

Introducing "Talk Triggers"
The best way to grow ANY business is for your customers to grow it for you. But that only occurs if you deliver a customer experience that creates conversations.
Word of mouth influences 50% of all purchases, but we too often take this for granted. We just assume that our customers will talk about us. But they won’t, unless you give them a story to tell.
Talk Triggers teaches you how to do just that for your practice, making it the most talked about clinic in your area (for all the right reasons!)
Jay Baer's Advice on Creating a Powerful Word-of-Mouth Strategy
