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Episode 34
Why Physician Marketing Is A Bit Like Tinder & How You Can Swipe The Revenue-Increasing Lessons In Your Business

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The Lessons That You Can Learn From TINDER To Market To Physicians In A Post-COVID World

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Show Notes

Physician marketing and Tinder? Yes, we are serious and no, we’re not drunk. 

It’s no secret that the hearing care industry is stuck in its ways. Many (but not all) private practice owners opt for a ‘we do it like this because that’s how it’s always been done’ approach, and when it comes to physician marketing, that usually means you’re pumping 80% of effort into roughly 20% return. 

But, what if we told you there is a different approach that would see you pumping 20% of effort for 80% return? 

Enter the tinder method. 

There are many parallels between physician marketing and Tinder and it’s almost certianly not in the way you think. 

In this podcast, Oli reveals all.

So, take 30, kick back and enjoy. 


Find out more about how “Inner Circle” members are transforming their hearing care practice with the help of the Orange & Gray team.

Listen To More:

Free (No Opt-In) PDF Download:
23 of The Best (and Most Original) Ideas Implemented by Private Practice Hearing Care Clinics in 2023


📈 A clinic that has launched a premium monthly subscription program that includes community perks, benefits and annual upgrades (yes, ANNUAL upgrades) ... yet earns them industry-high margins!

📹 How one clinic has bought themselves 6+ hours back on the schedule each week by implementing a series of helpful patient videos (that is also winning them patients from competitors

🔎 How two clinics have built industry-first programs to attract existing hearing aid wearers that are either unsatisfied with their existing provider, or new to the area (and turn this into a profit-center for their business)

Leading the Change Training Guide Cover

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