The biggest misconception is that the holy grail of marketing in the hearing care industry is to be number one on Google for “Hearing Aids” or “Hearing Aids [Your Location].”
It’s all that matters, supposedly.
If you’re number one, then you’ll get all the leads that you’ll ever need, and you’ll be sipping piña coladas on a beach somewhere in no time.
But it’s simply untrue.
There IS a holy grail of marketing, however, it’s not the one you think…
In this episode, we look at the hidden gem on google that hardly any hearing care clinic is focusing on, leaving you a blue ocean of opportunity to capitalize on.
Backed up by hard facts, this one’s not to be missed!