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Episode 43
How To Pluck The Low-Hanging Fruit In Your Private Practice By Increasing The Frequency Of Patient Upgrades

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The Three Foundations: How To Pluck The Low-Hanging Fruit In Your Private Practice By Increasing The Frequency Of Patient Upgrades

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Show Notes


In your business right now, there are harder ways to increase revenue and easier ways…

The harder ways include acquiring new patients and marketing to physicians, which, in business terms are deemed as ‘the high hanging fruit’.

The easier ways are asking for referrals and selling upgrades to current patients, which are known as ‘the low hanging fruit’, and are, quite surprisingly, underutilized by private practice owners. 

In this episode, we’re going to explore how you can create more revenue by focusing on the long hanging fruit, with clear advice and instructions on how to do it. 

Best of all …

  • Nothing we’re going to share is complicated
  • Nothing requires you to fundamentally change your business
  • And nothing requires you to be a marketing genius to execute.

Shall we get started?

Then hit play and let’s go. 

Find out more about how “Inner Circle” members are transforming their hearing care practice with the help of the Orange & Gray team.

Listen To More:

Free (No Opt-In) PDF Download:
23 of The Best (and Most Original) Ideas Implemented by Private Practice Hearing Care Clinics in 2023


📈 A clinic that has launched a premium monthly subscription program that includes community perks, benefits and annual upgrades (yes, ANNUAL upgrades) ... yet earns them industry-high margins!

📹 How one clinic has bought themselves 6+ hours back on the schedule each week by implementing a series of helpful patient videos (that is also winning them patients from competitors

🔎 How two clinics have built industry-first programs to attract existing hearing aid wearers that are either unsatisfied with their existing provider, or new to the area (and turn this into a profit-center for their business)

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