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Episode 71
What An Advertising Genius Can Tell You About Marketing Your Private Practice

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Tackling conventional problems in unconventional ways is the masterstroke genius of advertising mogul, Rory Sutherland, and in today’s podcast, you can hear Rory put his expertise into context of private practice in this interview-style discussion between Oli and Rory.

But, before you embark upon this episode, you should be aware…

…this isn’t one of those “here are 3 actionable things you can do right now” types.

On the contrary, this episode is a meandering stream of consciousness from a genuine marketing genius, which is a true delight to witness, as it allows you a very rare glimpse into how a marketing master-mind works. 

So, if you’re ready, get yourself comfortable, and tuck in…

Find out more about how “Inner Circle” members are transforming their hearing care practice with the help of the Orange & Gray team.

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Listen To More:

Campaign Template & Training:
The High-Performing Upgrade Campaign to Send to Your 7+ Year ‘Stubborn’ Patients


  • A breakdown of how this high-performing upgrade mailer works
  • The exact criteria of which patients should receive the campaign
  • The ‘fill-in-the-blank’ templates and instructions
  • Tips and tricks for maximizing response

Don’t worry – your information is 100% secure and will never be sold

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