the big lessons from 2023

Episode 104
The BIG Lessons From 2023

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We’re approaching the end of year…

… and I’m not sure about you, but there’s a few BIG things that stand out as I reflect on the big lessons that I’ll take from what has been a very interesting year in the would of hearing care, and as a business owner.

It has been challenging, there’s no doubt about it. We’ve had to combat some very interesting situations including:

  • The many staffing and recruitment headaches we’ve all experienced (including a bold and somewhat scary story)
  • The power of AI for building efficiencies in clinics (including how GPT’s can be trained/used)
  • And how the industries target market is changing (as we go through a ‘Changing of the Guards’ – one of the biggest transitions we’ve seen as an industry in decades.

I wasn’t a big fan of school, but its time to dive into the BIG Lessons of 2023.


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Find out more about how “Inner Circle” members are transforming their hearing care practice with the help of the Orange & Gray team.

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Free (No Opt-In) PDF Download:
23 of The Best (and Most Original) Ideas Implemented by Private Practice Hearing Care Clinics in 2023


📈 A clinic that has launched a premium monthly subscription program that includes community perks, benefits and annual upgrades (yes, ANNUAL upgrades) ... yet earns them industry-high margins!

📹 How one clinic has bought themselves 6+ hours back on the schedule each week by implementing a series of helpful patient videos (that is also winning them patients from competitors

🔎 How two clinics have built industry-first programs to attract existing hearing aid wearers that are either unsatisfied with their existing provider, or new to the area (and turn this into a profit-center for their business)

Leading the Change Training Guide Cover

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