Marketing

There’s a Diversity Problem in Private Practice Hearing Care

Firstly, this is a topic that is somewhat uncomfortable to talk about, and personally, I feel it would be much easier to not publish this article. However, I’m struggling to stand by and watch as this significant diversity issue continues, as I can only believe that it’s unintentional. Secondly…

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How To Win Friends And Influence Patients (In A Non-Sleazy Way)

The hearing care industry is somewhat incestuous. Nearly every idea, every mailer, and every marketing campaign is swiped from each other, with many of the ideas always coming from within. With that in mind, we’re going to look at three obscure industries and review some of the biggest lessons that we can ethically “steal” from them and apply to our private practice hearing care.

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Three Obscure Industries That You Can “Ethically Steal” Ideas From To Apply To Your Private Practice Hearing Care Clinic

The hearing care industry is somewhat incestuous. Nearly every idea, every mailer, and every marketing campaign is swiped from each other, with many of the ideas always coming from within. With that in mind, we’re going to look at three obscure industries and review some of the biggest lessons that we can ethically “steal” from them and apply to our private practice hearing care.

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Free (No Opt-In) PDF Download:
23 of The Best (and Most Original) Ideas Implemented by Private Practice Hearing Care Clinics in 2023

Includes:

📈 A clinic that has launched a premium monthly subscription program that includes community perks, benefits and annual upgrades (yes, ANNUAL upgrades) ... yet earns them industry-high margins!

📹 How one clinic has bought themselves 6+ hours back on the schedule each week by implementing a series of helpful patient videos (that is also winning them patients from competitors

🔎 How two clinics have built industry-first programs to attract existing hearing aid wearers that are either unsatisfied with their existing provider, or new to the area (and turn this into a profit-center for their business)

Leading the Change Training Guide Cover

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