“Consistently good service is no longer a “USP” – practices need to innovate to stand out, move forward and stay ahead.

In this episode of the podcast, we hear from Erika Shakespeare from Audiology & Hearing Aid Associates, who agreed to tell Oli in detail about how she has continually innovated in her practice.”

In this episode, marketing consultant, speaker, and author John Jantsch was interviewed by Phil about his book and his key ideas for how practice owners can apply his simple daily practices for thinking and performing at a higher level.

“Kate O’Neill’s most recent book is Tech Humanist: How You Can Make Technology Better for Business and Better for Humans.

She was interviewed by Phil about her book and her key ideas for how practice owners can apply her philosophy of making tech work for you AND your patients.”

In this interview, Phil talks to branded lifestyle portrait, virtual/live event photographer John DeMato about the mistakes he sees people make with their photography, the opportunities missed as a result and how practices can visually punctuate their patient stories and experiences.

“As Co-Founder and Chairman of Orange & Gray, Phil M Jones has worked with hearing care practitioners across the globe for close to a decade.

With a special edition of Exactly What To Say for hearing care on its way, this interview hones in on specific examples of how his “Magic Words” can be applied to your practice, including some new sets of words to apply straight away.”

“In an industry where systemizing and adding real structure is rare, how could it benefit your practice and patients to focus on efficiency?

Dr Emily McMahan of Alaska Hearing talks to Oli about exactly how she has used a flexible service model to build a highly successful practice.”

“Is it possible to not only survive as a hearing practice during a pandemic, but actually thrive? Dr Nancy Duncan of Duncan Hearing proved that by controlling her controllables and being proactive, she was able to do just that.

In this episode, learn how building a strong team, building a powerful and proven value proposition and being proactive has served her well in the past 12 months.”

“Joey Coleman helps companies keep their customers.

In this ‘Expert Interview’ – Joey shared with Phil and practice owners how following his 8 steps for creating remarkable experiences helps you to never lose a patient again.”

“Since leaving the consulting world, Stephen Shapiro has authored six books on innovation.

In this interview he shared with Phil how to innovate and find ways to be at the cutting edge of the hearing care industry by applying different lenses to the problems and opportunities we face.”

Scott McKain is a globally recognized authority on how organizations and professionals create distinction to attract and retain customers — and stand out in a hyper-competitive marketplace.

In this interview he shared how hearing care clinics can create distinction, become Iconic and create experiences that are truly meaningful to customers.

“The most successful practices are those who continually look to learn and then apply what they learn – especially when it comes to marketing.

Dr. Jana Emola-Austin of Allison Audiology goes deep into how she creates great content on a budget, including the process from the first imperfect attempts, to the shortcuts she has learned and the content she shares today that gets the best results.”

“If you have aspirations to build a successful multi-million dollar private hearing practice – even against the biggest challenges you could face – you will love this interview with Dr Sunni McBride.

In this episode, Oli talks to her about the steps she has taken, key lessons learned and real honesty about the challenges she faced (and overcame).”