Struggling to Identify the Next Steps: The Most Powerful Question to Ask Yourself

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I’ll keep this short. 

I want to share a question with you, that if you’re like me will give you clarity and transparency on the immediate actions that you should take to accelerate the growth of your clinic. 

But first, let’s talk about the entrepreneurial mist. 

As business owners, we all have a huge flaw. 

We’re so emotionally close to our businesses that we often struggle to see the wood for the trees, which means it’s hard to identify solutions to challenges, and often our ability to make proactive plans is killed by the busyness of the reactive environment we live in. 

Yet, have you ever noticed that it’s far easier to give a friend/colleague advice or look at somebody else’s business and be able to clearly see solutions to the challenges that they’re facing or what could improve their business? 

The emotional baggage that we all hold toward our “babies” is often crippling and majorly slows us down. 

So, I have a question to ask you: 

If YOU purchased your clinic today, and you stepped through the door as the brand-new owner, what would be the first thing that you would do? 

  • You have no emotional ties. 
  • You see the finances as numbers. 
  • You see the employees as humans. 

What would you do? 

I find this question so powerful, as all of a sudden, it strips the emotion out of the business and allows you to flex the business skills you’ve developed over the years.

  • You may fire that under-performing member of the team. 
  • You may realize that your pricing just doesn’t deliver you enough margin. 
  • Or you may question if your model even serves you in today’s world. 

Ask yourself the question … and ponder upon it. 

I asked this question on LinkedIn – see others’ answers here. 

Look at you Go!

Oli Luke

Co-Founder & Marketing Director
Orange & Gray

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