Tools, Trainings, Help and Support for Independent Private Practices That Want to Attract More Patients, Run Smarter Businesses and Thrive in Today’s Fast-Changing World




Free Campaign: The High-Performing Upgrade Campaign to Send to Your 7+ Year ‘Stubborn’ Patients


The Hub for The World’s Smartest Private Hearing Care Practices
There was a day that your biggest competitor was another private practice across town. But that’s changed.
Direct-to-consumer are aggressively advertising
Over-the-counter are trying to eat your dinner
And third party are devaluing your expertise
A revolution is happening whether we like it or not, and now more than ever do private practice need to stand up, be counted for and declare their importance in achieving better hearing for our communities.
Featured Articles
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Should You Take Business Advice from Manufacturer Reps?
Who you take advice from is a make-or-break business decision, so knowing who you can trust is everything. In this article, we’re going full “feather-ruffle” mode, as we discuss who you might not w...
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How To Sell A Set Of Hearing Aids For $26,000!
If you’ve read that title and thought “wtf?” then you’re in the right place. This article is a real thought-provoker, and one that will be particularly appreciated and enjoyed by the more, shall we...
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This Clinic Receives 20 Times More Traffic than the Average Clinic, but There’s More to the Story…
Quality over quantity – it really is the secret source of success. In this article, we look at how one simple change to your website can make all the difference and in turn, help you attract the ri...
Latest Podcasts
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Episode 94Should You Take Business Advice from Manufacturer Reps?
Who you take advice from is a make-or-break business decision, so knowing who you can trust is everything. In this episode, we’re going full “feather-ruffle” mode, as we discuss...
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Episode 93Under The Hood: The Truth About Having a Private Practice Business Partner
Business partners…are they a good thing? In this episode, Nancy is joined by a pair of private practice partners as they discuss the truth about navigating business as a duo.
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Episode 92How to Sell a Set of Hearing Aids for $26,000!
If you’ve read that title and thought “wtf?” then you’re in the right place. This episode is a real thought-provoker, and one that will be particularly appreciated and enjoyed b...
Campaign Template & Training:
The High-Performing Upgrade Campaign to Send to Your 7+ Year ‘Stubborn’ Patients
Includes:
- A breakdown of how this high-performing upgrade mailer works
- The exact criteria of which patients should receive the campaign
- The ‘fill-in-the-blank’ templates and instructions
- Tips and tricks for maximizing response
Don’t worry – your information is 100% secure and will never be sold


The Inner Voice
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The 3 Things That Audiology And Hearing Associates Did To Grow Their Practice & Profits Year After Year
No one said it was going to be easy, but Erika is a shining example of how patience and persistence make an unbeatable combination for success.
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Surviving Financial Despair, Employee Theft, and 2020
While there have been many bumps in Nancy’s career, including financial insecurity and employee strain, Nancy looks back on her life with pride.
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How Alaska Tinnitus & Hearing Center Turned 2020 — One Of The Worst Years In Business History — Into A Productive, Profitable & Patient-Focused Success
With two practices in Anchorage and Eagle River and 5 members of staff, Emily is a shining example of how passion and perseverance can combine to achieve great things.
Outside The Box
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10 Tips for Maximizing Your LinkedIn Professional Branding That Hearing Care Professionals Need to Know Now
There is a misconception floating around that LinkedIn is just a place to frequent if you are looking for a new job. That is not the case anymore. ...
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The Lessons That You Can Learn From TINDER To Market To Physicians In A Post-COVID World
Tinder can teach us all a BIG lesson that will allow us to be much smarter when it comes to marketing toward physicians.
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Mike Michalowicz’s Advice on How To Grow Profitably and Permanently
On June 10th, our ‘Inner Circle’ members were joined by Mike Michalowicz as our newest ‘Book Club’ guest author to discuss how to grow your busines...